Build Better Converting Landing Pages Today: https://www.marketing360.com/websites/?ref=yt-desc-o1X4nkdq88c Let’s break down 10 landing page hacks you can use to become a master of conversion rate optimization! Hack #1 – Use authentic, non-stocky images of real looking people smiling. Highrise saw an increase in conversions of over 100% by swapping out a graphic of their software with
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Opinions expressed by Entrepreneur contributors are their own. With today’s challenging economy crushing marketing budgets, marketers are under unbelievable pressure to produce results with fewer resources and smaller teams. Good business requires good marketing, yet nearly half of CMOs said their companies plan to spend less on marketing in 2023 despite over 70% of B2B
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Duncan is an award-winning editor with more than 20 years experience in journalism. Having launched his tech journalism career as editor of Arabian Computer News in Dubai, he has since edited an array of tech and digital marketing publications, including Computer Business Review, TechWeekEurope, Figaro Digital, Digit and Marketing Gazette. The latest report from iResearch
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Paid search advertising and SEO are among the channels most likely to have reduced investment in 2023, according to Gartner’s latest CMO Spend and Strategy survey. But it’s not all bad news for search marketing. Search advertising. Although 26% of CMOs planned to reduce their investment in paid search, 40% of CMOs said they plan to
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Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur Middle East, an international franchise of Entrepreneur Media. Pitching is a crowded field- and that’s why “get real to get funded” is the magic mantra for entrepreneurs seeking funding. Whether you’re a first-time entrepreneur just starting out, or a seasoned venture capitalist, you know
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ChatGPT is now available as an iOS app. The app is free and offers all the features you’ll find on the web version. Why we care. ChatGPT has become an essential and popular tool for several SEOs, search marketers and content creators. Now you can use it whenever and wherever you want, all while maintaining
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Non-skippable ads are coming to YouTube Select on connected TV. This means that viewers will see one 30-second ad instead of two consecutive 15-second ads. Why we care. YouTube was the most popular U.S. video streaming platform in April and watch time increased, according to Nielsen. It remains to be seen whether a non-skippable 30-second
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Opinions expressed by Entrepreneur contributors are their own. Living in Las Vegas means I live and work where there are over 24,000 events, conventions and trade shows (bringing in 6.5 million attendees) annually. Having worked with many companies who attend, display or speak at these events, there’s one thing I always recommend that has helped
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Learn more about Marketing 360 Nurture – https://www.marketing360.com/nurture Marketing 360 has everything you need to manage and grow your business from a singular platform. Create your free account at – https://www.marketing360.com/signup — Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by
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Instacart made $740 million in ad revenue in 2022, a 30% increase over 2021. Surging ad business. The Information reported: “The grocery-delivery firm’s ad revenue totaled about $740 million last year, up 30% from 2021, according to a person familiar with the matter. That’s a striking increase, given that the digital ad market was largely
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