Month: June 2023

Un nuevo panorama está surgiendo en el mundo de las relaciones públicas y el marketing. La llegada de la inteligencia artificial (IA) y las herramientas automatizadas se está volviendo tan omnipresente en este espacio que puede parecer desalentador mantenerse al día. Sin embargo, la verdad es que este es el momento de reforzar los principios
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Download our FREE YouTube Ads + Business Templates now: https://clickhubspot.com/74w You don’t need a robust YouTube presence to benefit from YouTube ads. In fact, you don’t even need to make videos to drive leads and sales. We’ll teach you how to use all of Youtube’s ad formats to your advantage, how to target those ads
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Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. Every year, June 30th marks World Social Media Day as a way to commemorate the impact this interactive technology has had and continues to have on our day-to-day lives. From Six Degrees launched by Andrew Weinreich in
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Google is broadly rolling out brand exclusions in Performance Max and broad match brand restrictions in Search to all advertisers. Following successful pilots for both, the search engine announced that the move would help marketers with guiding Google AI and where their campaigns appear online. Up until now, both features were only available in beta. Why
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Opinions expressed by Entrepreneur contributors are their own. In the rapidly evolving realm of digital commerce, forward-thinking ecommerce entrepreneurs continuously seek innovative strategies. The primary aim is to streamline operations, optimize resources and bolster profitability. Amidst the array of tools and strategies available, one concept is steadily establishing itself as a game-changing force in ecommerce:
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If you’ve ever found yourself on FinTok, a personal finance-focused community on TikTok, you’ve probably encountered Salary Transparent Street — the account where Gen Z creator Hannah Williams interviews people about their occupations and salaries, making pay more transparent for her 1.2 million followers. Williams became a staunch advocate for pay transparency after she found
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The new McDonald’s Grimace shake may look sweet and unsuspecting, but according to TikTok, it bites back. McDonald’s revived its 52-year-old character Grimace in honor of his birthday on June 12 with a limited-time shake and signature meals. Although McDonaldland characters such as Grimace and the Hamburglar haven’t been marketed since the 2000s, Grimace has
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Download HubSpot’s Official Buyer Persona Templates [FREE RESOURCE] https://clickhubspot.com/0rj In this video, we’ll explore what a buyer persona is and why it’s important for businesses to have a clear understanding of their target customers. We’ll cover the key elements of a buyer persona, such as age, gender, income, education, location, interests, challenges, objections, and buying
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Improve Your Content Strategy: https://www.marketing360.com/social/?ref=YouTubeContentMarketingStrategy14Tips Tips Covered in Video: 1- Identify your best platforms (blog, medium, facebook, youtube, instagram, snapchat, email, text, etc.) – where are your customers? 2- Build out your ideal library (hashtags, quotes, reviews, photos, infographics/stats, video ideas, tips, etc.) 3- Create your cadence (what to post when on what platforms –
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On Monday, an unusual Airbnb listing surfaced. “Barbie’s Malibu DreamHouse” — hosted by “Ken” — will soon be up for grabs (free of charge) for two, one-night stays on July 21 and July 22. The hillside mansion, where walls void of pink are few and far between, is the latest marketing stunt ahead of Greta
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Opinions expressed by Entrepreneur contributors are their own. Automation has made many aspects of our lives easier, both professionally and personally. If you’ve ever used dictation to send a text or have separate “home” and “away” settings on your smart doorbell, you’ve likely benefited from automation. When most people think of automation, they think digital.
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Opinions expressed by Entrepreneur contributors are their own. Just over five years ago, digital marketing experts estimated that American consumers see between 4,000 and 10,000 adverts every day. Fast forward to 2023, and assuming that number has increased would be safe. To be successful, businesses need to stand out from their competitors. Establishing thought leadership
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