Month: October 2022

Opinions expressed by Entrepreneur contributors are their own. Most people running a business are well aware that customer communication is critical to success, but that’s only partially correct: It’s only successful when executed in a way that not only engages customers but builds meaningful relationships. In fact, 54% of customers think companies need to do
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Increasing conversions is the primary goal of any business owner or marketer. Everything you do revolves around generating new, high-quality leads or purchases to increase sales and revenue. Without effective marketing, a business dies. So how do you get more conversions? Flint McGlaughlin, CEO of MECLABS Institute created the Conversion Sequence Heuristic to help marketers
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This home’s Halloween decorations are going viral without a witch, ghost, or pumpkin in sight. Talk about scary! Instead, this house honed in on what scares us all every day — “Rent,” “Bills,” “Calories,” “Gas Prices,” “Taxes,” “We Need to Talk,” and other anxiety-inducing tasks and topics, and splashed them all over the front lawn,
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Opinions expressed by Entrepreneur contributors are their own. Whether you’re a thought leader, influencer or entrepreneur, you probably have “get verified on Instagram” on your to-do list. And you should. The coveted blue check mark is valuable for any business leader, but especially for those whose work relies on having a positive public persona. Not
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Opinions expressed by Entrepreneur contributors are their own. With the rise in energy prices, interest rates, rents and utility bills, consumers don’t necessarily have the same purchasing power as they used to, leading to a shift in their behavior. Consumers now have a new scale of preferences, with luxury almost out of reach for most
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Download HubSpot’s Official Marketer’s Guide to TikTok for Business [FREE RESOURCE] https://clickhubspot.com/b22 How does the TikTok algorithm truly work? TikTok has grown to become the first non-Facebook app to reach 3 billion global downloads. Not only does this platform boast the lion’s share of social media users, but the highly individualized algorithm has led to
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What is the greatest skill in SEO? If you believe this tweet, it’s patience. Although patience is a great answer, I would never say there is a “greatest” SEO skill. Why? Because SEO requires various hard skills (things you can learn or be taught) and soft skills (how you work and interact with others) to
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Opinions expressed by Entrepreneur contributors are their own. Regardless of the kind of business you operate, there are many things you can gain from having a strong online presence. With a powerful online presence, you can boost brand awareness, increase leads and increase sales. So, as we are moving closer to 2023, every business must
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Opinions expressed by Entrepreneur contributors are their own. As brands seek out ways to sidestep rainbow-washing while still appealing to LGBTQ consumers, one content strategy in particular can directly help combat rising censorship efforts in America. Founded in 1994 by Missouri high school history teacher Rodney Wilson, LGBTQ History Month is observed in the U.S.
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