Opinions expressed by Entrepreneur contributors are their own. There is no doubt that TikTok has evolved beyond the new platform that businesses dismissed in early 2020 and even 2021. But what often remains overlooked is its strategic value for growing startups. No surprise here — TikTok is still relatively uncrowded. It’s growing exponentially. It’s home
Month: February 2023
Opinions expressed by Entrepreneur contributors are their own. Ecommerce keeps getting more and more relevant to consumers’ day-to-day lives and is an increasingly essential component of corporate growth strategies. By 2026, Shopify predicts, global internet-fueled sales will exceed $8 trillion. That’s a more than 50% bump from 2021 figures, and no one quite knows where
Download our Complete SEO Starter Pack To Increase Your Website Traffic now [FREE KIT]: https://clickhubspot.com/kh5 Website traffic, it’s something that we all think about. How many people are visiting your site is directly linked to how many leads your business is generating, and the more traffic you have the bigger your business gets. There are
Today we’re going to be breaking down how you can build relationships with influencers and do outreach, so that way you can get more links. But before we get started, I want to read this quote from Dwayne Johnson, also known as The Rock. “Success isn’t always about greatness. “It’s about consistency. “Consistent hard work
Opinions expressed by Entrepreneur contributors are their own. Digital marketing is an excellent avenue for startups to increase their visibility and attract new audiences and customers. A third of customers discover new brands via social media – the younger, the higher the share. Data by Google shows that 49% of consumers use the search engine
Opinions expressed by Entrepreneur contributors are their own. Inflation has been hitting the economy hard, with governments worldwide attempting to deter it by raising interest rates, which has, in turn, led to big-name companies across all sectors, such as Amazon, Goldman Sachs, and FedEx, to announce mass layoffs to cut their spending. Many of the
Almost everyone has heard of TikTok — the social media app that has taken the world by storm since 2016. But with all the talk about TikTok, one question remains: who owns TikTok? This article will answer that question and update you on what’s been happening with TikTok recently. Background on TikTok TikTok is a
We see it, we like it, we want it, we buy it. It looks like Super Bowl commercials may leave an impact on consumers for well over 30 seconds. According to a new study by behavioral research company Veylinx, which analyzed the behavior of 1,610 U.S. consumers pre- and post-Super Bowl LVII, ads shown as
Opinions expressed by Entrepreneur contributors are their own. Small businesses and enterprises might exist in the same industry, but they differ greatly in their needs, resources, and goals. Due to the varied nature of budgets, customer bases and agility levels, it’s best to target one or the other when marketing a new product or service.
There are nine reasons why you typically can’t sell anything to your website visitors. Today I’m going to break down when you have thousands of website visitors, but you can’t sell more than $100 a month to your audience. RESOURCES & LINKS: ____________________________________________ A Step-by-Step SEO Strategy For Beginners | Getting Traffic With Old and
Opinions expressed by Entrepreneur contributors are their own. Digital marketing isn’t a set-and-forget strategy. New marketing trends, technology and evolving consumer and market demands keep digital marketing in a constant state of metamorphosis. If the last decade has shown us anything, the digital landscape is ever-changing, and to be on the ball, you need to
Opinions expressed by Entrepreneur contributors are their own. Toys “R” Us was once a household name, thanks to several innovative practices, including stocking iconic toy brands, utilizing big-name celebrities for promotional events, negotiating lucrative contracts with different toy production companies and developing Geoffrey the Giraffe, who would remain the face of the brand’s advertising campaigns
If you’ve been angling for Instagram or Facebook verification, you’re in luck. This week, parent company Meta will unveil its new subscription service Meta Verified in Australia and New Zealand, and the rollout will soon extend to other countries, CEO Mark Zuckerberg announced Sunday via posts on Facebook and Instagram, per The New York Times.
Opinions expressed by Entrepreneur contributors are their own. Let’s first state the obvious — selling B2B is far more complex than selling B2C. In B2C, you’re mostly selling to an individual, which means there’s only one decision-maker involved. But in B2B, you’re selling to a business, which means there could be multiple decision-makers involved —
Opinions expressed by Entrepreneur contributors are their own. Google Analytics can do wonders for your business. If you have a website for your business and it’s not synced with Google Analytics, you’re missing out on a lot of data that you could use to drive more conversions, which ultimately will result in more revenue for
For more INBOUND content, please visit content.inbound.com Filmmakers Laura Ricciardi and Moira Demos are best known as the creative duo behind the hit Netflix series Making a Murderer. They recently received the James Joyce Award for Human Endeavour from the Literary and Historical Society at University College Dublin, and the series has been nominated for
Five Marketing Skills That Are Hard To Learn But Will Pay Off Forever!” In marketing, there are a lot of skills that take a long time to develop. But once you match those skills, you not only will be able to double, triple, heck even quadruple your results when it comes to traffic and even
Opinions expressed by Entrepreneur contributors are their own. The word of the year for 2022 feels like something straight out of science fiction: permacrisis, “an extended period of instability and insecurity.” If you’re in the media and advertising business, that sounds an awful lot like what’s going on right now. But despite the breakneck speed
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