LinkedIn has introduced sponsored articles, providing marketers with an additional tool that may contribute to enhancing brand awareness, increasing engagement, and driving lead generation. Why we care. As LinkedIn users will not have the hassle or inconvenience of having to leave the platform to read the sponsored content, this could result in higher engagement. How
Month: January 2024
What is Marketing? Making a poster for a grand play and spreading it? That’s advertising. Actors performing teasers around town? That’s promotion. When a scene accidentally leaks to the public and the news covers it – that’s publicity. Convincing the town council that this adds charm to the community event – that’s public relations. When
What people are saying about Marketing 360 – https://www.marketing360.com/reviews/?ref=yt-desc-7GF9G-Jb1RY Why You Need It So what is dedicated Marketing Success Manager and why do you need them? Well, a dedicated Marketing Executive is essentially your virtual marketing director. They work for you to execute your marketing campaigns and drive you the best results possible. But to
Advertisers who want to show personalized ads to consumers in the European Economic Area (EEA) must take immediate action to prevent campaign performance issues. Marketers need to send verifiable consent signal(s) to Google as the search engine prepares to step up the enforcement of its EU User Consent Policy (EU UCP). Why we care. Google
Grow your eCommerce Marketing Today: Create Free Account: https://www.marketing360.com/signup/?ref=YouTubeECommerceMarketingStrategiesVideo Tips covered in video: Tip #1 – Use a good cart. Shopify, WooCommerce, BigCommerce Tip #2 – Optimize your product pages both with regards to SEO and Design, product title, description, images, trust badges, reviews, video Tip #3 – Schema markup for google rich cards (schema
Join a joyous celebration of life, honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator and even the most cherished of friends: the funnel. Make peace with their loss as
Watch the full video here: https://www.youtube.com/watch?v=RIcL07ziglE 📔 Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Courses 📔 Favorite Free Certification Courses: • Digital Marketing Certification: https://clickhubspot.com/od6 • Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certification • SEO Training Course: https://clickhubspot.com/SEO-Training-Course • Inbound Course: https://clickhubspot.com/Inbound-Certification • Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certification • Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certification • Inbound Sales Course:
There’s over 200 factors in Google’s algorithm. So how do you ensure that your website is compliant and you’re doing all the right things, so that way you can rank higher on Google. Today I’m going to break down a simple way to optimize your website in less than 30 minutes. RESOURCES & LINKS: ____________________________________________
Grow Your Remarketing Today: https://www.marketing360.com/remarketing-software-retargeting-ads/?ref=yt-desc-RpWzoUDvd_s In this video we’re going to talk about the Retargeting Ads® program, why you need it, and how it works! Title: Retargeting Ads® Subtitle: STAY TOP OF MIND AND GET MORE SALES Why You Need It So what is the Retargeting Ads® program and why do you need it? Well,
The new year has just begun, and the digital marketing landscape continues to evolve rapidly. AI will play a pivotal role in sculpting the future of customer acquisition, but it is still an uncharted realm of strategies and tactics. Join experts for an unmissable webinar designed specifically for digital marketers who drive offline sales and
Duncan is an award-winning editor with more than 20 years experience in journalism. Having launched his tech journalism career as editor of Arabian Computer News in Dubai, he has since edited an array of tech and digital marketing publications, including Computer Business Review, TechWeekEurope, Figaro Digital, Digit and Marketing Gazette. Advertisers’ lack of visibility into
Can you really rank a website without writing content? Most people have a hard time creating content. And even when they write some content, their websites may not be getting lots of traffic. So, is there really a way to rank a website without writing content. Today, I’m going to break down how you can
What questions should you be prepared to answer when you talk to a consultant at a marketing agency? What questions should you ask? Watch this interview to prepare for your consultation so you understand the marketing plan being discussed and if the agency is a fit for your business. Learn more about the Top Rated
Copilot Pro, the most advanced and fastest version of Copilot, has been released today by Microsoft. Copilot, the new name for the new Bing Chat experience, now has a paid version that costs $20 per month per user. This brings “a new premium subscription for individuals that provides a higher tier of service for AI
When you upload a video typically you can add a cover image or a thumbnail. That’s the image people see before they click the play button. The higher the click-through rate, the more views you are going to get. So, what we do, and it works like a charm every time, is you take a
Let’s Grow Your Email Marketing: Create Free Account: https://www.marketing360.com/nurture/?ref=YouTubeEmailMarketingBestPracticesVideo Email Marketing Best Practices – 9 Tips Tips Covered in Video: 1) Build targeted list (CRM) 2) Add value! Don’t wait, automate. Think through drip campaigns (leads, customers, holidays, promotions, reviews, etc.) 3) Personalize 4) Design for mobile – content above fold 5) Catchy subject line
Google Ads customer service has plummeted to an unacceptable all-time low, according to search marketers. From incorrect account suspensions to uncomfortable sales calls “aggressively” pushing automation to confusion over the platform’s own products, advertisers have told Search Engine Land that they are exasperated by the lack of help offered by their reps. And the problem