Duncan is an award-winning editor with more than 20 years experience in journalism. Having launched his tech journalism career as editor of Arabian Computer News in Dubai, he has since edited an array of tech and digital marketing publications, including Computer Business Review, TechWeekEurope, Figaro Digital, Digit and Marketing Gazette. New research from Ello Group,
Month: June 2023
Opinions expressed by Entrepreneur contributors are their own. More than 4.6 billion people will be using email by 2025. For businesses like yours, email remains a critical communication channel. Not only is it most reliable for transactional messages, but it also allows you to boost revenue through newsletters and marketing campaigns. So many pieces make
Opinions expressed by Entrepreneur contributors are their own. In today’s competitive business landscape, achieving growth and success requires strategic planning and implementing effective growth strategies. Whether you’re an entrepreneur launching a small startup or overseeing the operations of an established business, having a clear growth strategy is essential. This article will explore ten growth strategies
Opinions expressed by Entrepreneur contributors are their own. You’ve just launched your dream business. You’ve been diligently marketing your products on social media, optimizing your website for SEO and preparing your inventory for your first major sale. You’ve amassed a significant following, and there’s a real interest in your products and your company. However, when
Seventeen-year-old Rush Bogin’s friends jokingly describe him as “a nerd who plays video games” that have fallen out of favor among other kids his age. But the niche interest is paying off for Bogin — big time. Today, Bogin is a digital fashion designer for Roblox (@Rush_X) — an online game platform and creation system
Opinions expressed by Entrepreneur contributors are their own. In today’s fast-paced digital world, creating content is essential for businesses to stay competitive and engage their target audience. Businesses invest heavily in developing and promoting content to reach their target audiences, from social media posts to blog articles. However, with so many different types of content
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Creators who meet certain eligibility requirements can now apply to join TikTok’s premium content feature, Series. Who is now eligible. Creators must be at least 18 years old and have: An account that is at least 30 days old. Posted four or more public videos in the last 30 days. At least 1,000 “authentic” video
Opinions expressed by Entrepreneur contributors are their own. Social media influencers have become a powerful force that shapes consumer behavior and drives sales. With their large followings and engaging content, influencers are often seen as the go-to source for product recommendations and lifestyle inspiration. However, a new type of influencer is gaining increasing popularity —
Opinions expressed by Entrepreneur contributors are their own. Roll-Em-Up Taquitos and its COO Sam Fonseca follow a deliberate approach to keeping their menu — and business — simple and successful. “My role is to make sure that our focus is on our taquitos.” says COO Sam Fonseca to Shawn Walchef of CaliBBQ Media. “When you
Opinions expressed by Entrepreneur contributors are their own. The ever-increasing competition among franchisors to get an edge on one another has led to some innovative marketing campaigns and initiatives. Amidst this backdrop, video marketing has become a vital component for many brands precisely because it can be utilized in so many ways. But it’s also
Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur Middle East, an international franchise of Entrepreneur Media. What brings you back to a store? Is it just the product, the shopping experience, or both? As businesses look to leverage the benefits of Web3 and immersive storytelling in marketing, companies in the Middle East
Download HubSpot’s Official SMS Marketing Guide to Mobile [FREE KIT]: https://clickhubspot.com/9dy Looking to start SMS marketing for your business but don’t know how to get consumers numbers? Look no further! In this video, I’ll show you five simple techniques that will help you collect more phone numbers than ever before for your SMS marketing campaign.
Linda Yaccarino today became Twitter CEO – and she’s got some hard work ahead of her. That’s because Twitter’s advertising revenue has declined 59% year on year, according to an internal presentation acquired by The New York Times. Despite Elon Musk’s recent optimism about Twitter’s advertising progress, stating that “almost all advertisers have returned” and
Opinions expressed by Entrepreneur contributors are their own. Is your email clickthrough rate not what it used to be? The reason could be poor email deliverability. The average click rate, across all industries, is 2.62% according to Mailchimp. If your rate is way below this benchmark, it’s worth taking another look at your email marketing
Opinions expressed by Entrepreneur contributors are their own. Have you heard of human design? Named what’s “in” in 2023 by the Washington Post, human design is a personality test based on seven ancient systems that you can use to understand yourself better and how you are designed to operate in business. Human design is especially