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So how’d I get this big traffic growth? I blogged less. Hey everyone, I’m Neil Patel, and today I’m going to share with you how you can grow your traffic by blogging less. Here’s the thing that I learned about blogging. It’s not about how much content you’re producing. Yes, the more text you have, the more keywords, the more pages that can rank in Google. But here’s the thing that most people don’t tell you. Just because you write more content, it doesn’t mean that you’re going to get more traffic.
2:00 How to Get More Traffic by Blogging LESS Tip #1
The first thing I recommend to you is to send out emails. So every time I release a blog post, I send out emails to my whole list, letting them know my blog post has just come out and how it can help them. This is one of the easiest ways I get more traffic If I send out an email blast seven times a week because if I was blogging daily, people are going to be like, whoa Neil, you’re spamming us. This is overwhelming, stop emailing me. But now that I blog less, not only am I able to email my list, but they’re appreciative.
3:00 How to Get More Traffic by Blogging LESS Tip #2
The second tip I have for you is to use Subscribers.com. Subscribers is a push notification software; it’s free, there are no premium plans, it’s just fully free. And what it does is when someone’s coming to your website from a browser, whether it’s Chrome, Safari, Firefox, it allows them to subscribe to your blog using browser notifications. Then whenever you release a blog post, using Subscribers, you can send them a message letting them all know that your blog post has come out, and through their browser, they’ll get a notification.
4:00 How to Get More Traffic by Blogging LESS Tip #3
The next strategy I have for you is to use Buzzsumo. Using Buzzsumo, you can type in keywords related to your article, see what other relevant articles are out there that are similar, click the view shares button and you can see all the people that shared similar content. You can then email them; you have to do some Google searches to find their email.
5:18 How to Get More Traffic by Blogging LESS Tip #4
The last tip I have for you is to work on your headlines. Everyone thinks if you write the longest and the best blog post, you get the most traffic. And that is true; good content helps you get more traffic. But here’s an interesting stat for you. Eight out of 10 people will read your headline, but only two out of 10 people will click through and read the rest of your article. So if you spend time making amazing headlines, you’ll get more traffic.
If you want to get more traffic, don’t just spend more time blogging, spend more time on marketing than blogging. That doesn’t mean you can write mediocre content, that means the content you write has to be amazing. But you should spend even more time than whatever you did writing it, promoting the article. Use the 80 20 rule. If you spend an hour writing the article, spend four hours promoting it. If you have any questions on how to get more traffic, by blogging less, leave a comment below. And I’ll make sure to answer and help you out. Thanks for watching, make sure you subscribe, like, comment and share.