Duncan is an award-winning editor with more than 20 years experience in journalism. Having launched his tech journalism career as editor of Arabian Computer News in Dubai, he has since edited an array of tech and digital marketing publications, including Computer Business Review, TechWeekEurope, Figaro Digital, Digit and Marketing Gazette. Creative and production skills topped
Opinions expressed by Entrepreneur contributors are their own. A marketing strategy is the “plan identifying what marketing goals and objectives will be pursued to sell a particular product or product line and how these objectives will be achieved in the time available.” Keep in mind that you need to consider the following three pillars in
Opinions expressed by Entrepreneur contributors are their own. Voice search use is on the rise globally. Back in 2019, there were 2.45 billion voice assistants in the world. This number is expected to reach 8 billion by the end of 2023, which will be roughly equivalent to the global population. This rapid global increase in
People really overthink and over-complicate SEO. But if I had to break it down to the bare minimum essentials that you need to master in order to get SEO, it wouldn’t be a lot. Today I’m going to break down eight things to master in SEO. Do you know them? RESOURCES & LINKS: ____________________________________________ The
Opinions expressed by Entrepreneur contributors are their own. Takeaways Ice Cream as a Storytelling Platform – It took a large leap of faith for Kim Malek to open the doors of Salt & Straw. Without much of an idea how things would go, the partnerships and organic collaborations that resulted proved that ice cream was
Opinions expressed by Entrepreneur contributors are their own. Recent projections show that social media networks are expected to have more than 327 million regular users in the U.S. alone by 2027. In the global community, there are currently over 4.2 billion active users. Consumer shopping habits are shifting more toward the online space, and traditional
If you see “Discovered – currently not indexed” in Google Search Console, it means Google is aware of the URL, but hasn’t crawled and indexed it yet. It doesn’t necessarily mean the page will never be processed. As their documentation says, they may come back to it later without any extra effort on your part.
Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. The Central government has set up a panel on digital competition law to review the existing antitrust laws in the country that are capable of dealing with the challenges that have emerged from the digital economy, and
Opinions expressed by Entrepreneur contributors are their own. As social media platforms continue to evolve and adapt to the changing needs of users, Instagram has introduced a feature called Reels. This feature, which allows users to create 15-second video clips set to music, has quickly gained popularity since its introduction in August 2020. The ability
Opinions expressed by Entrepreneur contributors are their own. Did you know that in 2019, 46.8 million people in the United States identified their race as Black, alone, or as part of a multiracial or ethnic background? While this is only about 14% of the United States population, their influence will continue to grow as their
Los oyentes de podcasts son fanáticos incondicionales. De acuerdo con el estudio The-Infinite-Dial-2022, los oyentes de podcasts semanales australianos escuchan un promedio de siete podcasts, y en los Estados Unidos, ese número aumenta a un promedio de ocho podcasts a la semana. Con oyentes tan dedicados, no es de extrañar que la audiencia de los
Image SEO is an intriguing niche because of the immediate impression images make when viewed. Read on and I will share a comprehensive overview of my image SEO “secret manual.” In this article: The impact of images Images are important because they communicate a wealth of information quickly, just with the initial view. Logos are
Opinions expressed by Entrepreneur contributors are their own. Often when I help clients earn media coverage by pitching stories to journalists, they are, of course, initially happy and even excited. To see the fruition of our work come to life in the form of a story in the news IS a thrill. But what happens
Want free advice from experts? Start a podcast. Seriously, it’s a great way to learn from industry experts and share their key takeaways with your community. As a bonus, you’ll grow your professional network along the way. When I first started the Launch Your Business podcast my goal was to help other entrepreneurs avoid the
Moz upgrades its Domain Authority metric In 2019, SEO tool Moz announced an update to how they measured Domain Authority (DA). Basically, DA is a score, from 0-100, that “predicts how likely a website is to rank in search engine result pages.” Curious about what changed? Read all about it in Moz upgrades controversial ‘domain
Opinions expressed by Entrepreneur contributors are their own. In today’s online world, unique branding and strong marketing campaigns aren’t enough to stay competitive and stand out as a company. Relevancy requires not only finding and keeping the attention of consumers, but getting the help of those customers to promote your brand. Whether you realize it
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