Opinions expressed by Entrepreneur contributors are their own. The numbers provided by Edison Research show that 51% of Americans above the age of 12 have listened to a podcast at least once. There are over 144 million podcast listeners in the U.S. The rise of podcasting has been nothing short of meteoric, and it shows
Opinions expressed by Entrepreneur contributors are their own. Artificial intelligence is the new frontier of marketing. Marketing with AI has been proven to be a successful strategy for many businesses. It’s is a new way to reach customers and is much more personalized, targeted and engaging than traditional methods. AI marketing can be used for
Apple’s iOS 14.5 release had a huge impact on advertisers. The new update eliminates the ability for advertisers to track if someone clicks their ads, meaning that they’ll need to rely more heavily on other metrics like impressions and conversions. In this video, I share how you can prepare for these changes so your company
Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. In today’s global marketplace, authenticity matters. People want to engage with brands that share similar values and care
Opinions expressed by Entrepreneur contributors are their own. Nearly 20% of all Twitter active accounts are likely fake, according to a recent analysis by SparkToro and Followerwonk. It brings into question the platform’s overall value as a marketing medium. Is it worth the effort to reach and grow an audience that may be largely comprised of
Opinions expressed by Entrepreneur contributors are their own. For every entertainer who’s become a business success, there are legions of others whose ideas have never left the gate or gone bust. This is the phenomenon I discussed with professional wrestler, actor, professional podcaster, author, musician and video game protagonist, “Brimstone”, (aka “William Kucmierowski” or “Will Kaye”.) At
Opinions expressed by Entrepreneur contributors are their own. When you’re viewed as being truly reliable, customers will have confidence in doing business with you. You can become a go-to, trusted resource within your niche, even if you are in an oversaturated market. While you may have already put a lot of work into developing a
Opinions expressed by Entrepreneur contributors are their own. It is a common misconception that a company’s logo is the same as its brand. Unfortunately, branding and marketing are not that simple. Design encompasses more than a company logo, and branding stretches beyond design elements. However, without design, it is highly doubtful that leading brands would
Opinions expressed by Entrepreneur contributors are their own. Besides grilling, sitting by a lake or pool and enjoying time with friends or family, there’s one more thing many of us associate with Memorial Day: sales. In the weeks leading up to the annual holiday, you can’t miss the constant ads for deals, discounts and promotions
Opinions expressed by Entrepreneur contributors are their own. As Asia‘s focus switches to building for a world after coronavirus — border reopening, consumption rebound, accelerating digitalization and booming startup scene, it makes the region an exciting one to watch with opportunities for business to match. In the face of global economic uncertainty fueled by the ongoing
How to Write Headlines People Can’t Help but Click [Powerful Formulas Included] || Eight out of 10 people read your headline but only 2 out of 10 will click through and read the rest of your article. It’s all about the headline. Hi, everyone. Today I’m going to teach you how to write headlines that
Opinions expressed by Entrepreneur contributors are their own. All marketers and business owners share the same pressing concern: understanding their pain points and therefore respond to their unique wants and needs. Pain points often come down to issues such as wanting to reduce how much they spend on products or services, needing help to accomplish
Opinions expressed by Entrepreneur contributors are their own. Be honest: Do you really enjoy cold calls? Personally, I don’t and never have. Early in my real estate career, I studied all the tips for cold calling — do your research, create a script, rehearse, be confident, assume the sale, yada yada yada. And after doing
Memorial Day was first widely observed on May 30, 1868 to mourn and honor the soldiers who lost their lives during the Civil War. Following United States involvement in World War I and World War II, the holiday became the generalized day of remembrance we know today, honoring those who made the ultimate sacrifice. But
Opinions expressed by Entrepreneur contributors are their own. It happens all the time. Your favorite grocery store rearranges items so now your morning cereal is right there where you can reach. You get a promotion email. Amazon recommends three items you could potentially buy. These are all examples of companies utilizing next best actions, offers
Opinions expressed by Entrepreneur contributors are their own. An aspect of UI/UX design that many developers have firmly internalized is the fluidity of design and development trends and their ability to shift and change throughout time. Always at the cusp of something new, something more innovative and something much more comprehensible, design trends change when your
Opinions expressed by Entrepreneur contributors are their own. The metaverse has become one of the most talked-about innovations since Mark Zuckerberg bet Facebook’s future on it. He went so far as to rename his company, Meta. The metaverse is the next iteration of the evolution of the internet. It’s a place where your brand needs
How do you find a profitable niche for your blog? ►►Subscribe here to learn more of my secret SEO tips: https://goo.gl/ScRTwc It’s Q&A Thursday, and I’m here with Adam from Viewership.com, and today we’re going to be answering a question you guys have been asking about. We’ve been getting a ton of questions about finding