Month: May 2021

May 4, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. The most popular franchises are famous for their hundreds of store locations, but they’re also highly recognized for their successful and sometimes very unsuccessful PR campaigns. The best franchises run multiple campaigns during the year to try to maintain their valuable place in
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May 5, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Six months into the Covid-19 pandemic, respondents to a survey by the Nonprofit Leadership Center identified fundraising as the top challenge facing their organizations. Given that finances have always been the biggest operational concern for nonprofits, that response probably came as
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The startup Scroll allows users to avoid ads in exchange for a monthly payment, this will be integrated into the Twitter subscription platform, the company confirmed. May 5, 2021 4 min read This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. This week, Twitter bought the
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As a brand, you’re only as good as your last customer interaction. May 6, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. Before Covid, a lot could be intuited about future consumer behavior by analyzing the past. If you gave me someone’s credit card statement, I could, with some confidence, layout
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May 7, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. You’ve probably heard the saying: ‘We buy on emotions and justify with logic.’  Harvard Business School professor Gerald Zaltman discussed this notion in detail, stating that 95% of all cognition happens in the subconscious mind.  But although neuroscientists have long agreed
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May 9, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. Most companies aren’t likely to be acquired in an eyebrow-raising $39 billion deal, such as AstraZeneca’s purchase of Alexion. Nonetheless, news of companies getting acquired or going public encourages entrepreneurs to consider how to prepare their firms for such a transaction. The decision
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Underestimating costs is just one of the ways you create risk for your franchise. May 9, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. Becoming a franchisee has immediate advantages that make it an attractive business opportunity for entrepreneurs — established brand/reputation, tried tested and true templates to follow, franchise support services
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