Duncan is an award-winning editor with more than 20 years experience in journalism. Having launched his tech journalism career as editor of Arabian Computer News in Dubai, he has since edited an array of tech and digital marketing publications, including Computer Business Review, TechWeekEurope, Figaro Digital, Digit and Marketing Gazette. System1, a marketing decision-making platform,
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Opinions expressed by Entrepreneur contributors are their own. Nike, McDonald’s, Uber, Netflix: These companies operate in wildly different industries, but they’re all similar in that they’ve gone through a significant rebrand at some point. This type of transformation may eventually become necessary in your own business, simply because market demands are so fluid. But there
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Opinions expressed by Entrepreneur contributors are their own. I’m a card-carrying member of the Beyhive. Not in the creepy, swarming all over the interwebs attacking Beyoncé-haters kind of way. But the type that not only enjoys the vibe of her music, but also admires her business-savvy and brilliant marketing strategies. So as you might imagine,
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You spent all this time doing SEO, but how do you know if it’s really working out? Today I’m going to break down if SEO is working for you. RESOURCES & LINKS: ____________________________________________ Ubersuggest: https://neilpatel.com/ubersuggest/ ____________________________________________ Now, it’s obvious you’re already starting to rank high on page one, you’re getting more traffic and you’re getting
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Try Marketing 360® Forms – https://www.marketing360.com/forms — Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® – voted one of the Nation’s Best Places to Work by Glassdoor in 2016, 2017, and 2018! Follow Us: Marketing 360® Website: https://www.marketing360.com/ Madwire®
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Opinions expressed by Entrepreneur contributors are their own. Flighty, anti-work, tech-obsessed, job-hopping, cooler than thou and expectations that are impossible to live up to: Generation Z, (aka the population born between 1997 and 2012, that is now 2 billion strong worldwide) has been slapped with lots of labels. With over 61 million Zoomers of working
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Opinions expressed by Entrepreneur contributors are their own. Content strategy has become an indispensable addition to any company’s marketing and the smartest businesses rely on it to generate results. A blog or social media post that isn’t well-crafted will miss the mark and waste your time and resources. There’s a lot to think about when
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Opinions expressed by Entrepreneur contributors are their own. Three words lie at the heart of what’s broken in content marketing. Those same words hold the key to fixing marketing: connection, creativity and results. Today’s content marketers often feel pressured to sacrifice the first two — connection and creativity — to have any hope of demonstrating
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Opinions expressed by Entrepreneur contributors are their own. These days, every business seems to be “going green.” Even Burger King followed the trend back in 2020 but took the ad campaign concept to another level. Remember the fast-food giant’s video featuring time-lapse footage of a Whopper growing vast quantities of mold over a month? While
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