Month: December 2022

The dog who inspired one of the most recognized memes has fallen seriously ill. Courtesy of Atsuko Sato/Instagram Kabosu, known as the Shiba Inu “doge” who went viral in 2010 for posing with her paws crossed while looking weary yet excited, was diagnosed with leukemia and liver disease. According to several Instagram posts shared by
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Opinions expressed by Entrepreneur contributors are their own. Marketers are experimenters. We have to be. Some marketing strategies simply don’t work because of bad audience targeting, excessive competition, cost/reward imbalances or other issues. It’s our job to figure out what works and what doesn’t. When we figure out that a strategy simply isn’t working, our
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Unpacking Your Google Optimization Score https://clickhubspot.com/wo3 How Does Google Find and Rank Content? Getting your content to rank high on search results depends on two things: One, improving discovery and relevance by creating lots of high-quality content on the topics you want to be known for; and two, building authority by getting lots of high-quality
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This year had different stresses accompanying the Google algorithm updates, fewer pandemic stresses, and more recession-related stress. We had ten confirmed Google algorithm updates this year, the same number of confirmed algorithm updates we had in 2021. This year, we had a brand new ranking system named the helpful content update, and we had two
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SEO is about to change. Are you ready? Today I’m going to break down one SEO trend that is about to change everything in 2022 and how to use it in your favor. RESOURCES & LINKS: ____________________________________________ Jarvis: https://www.jarvis.ai/ Frase: https://www.frase.io/ Clearscope: https://www.clearscope.io/ Surfer: https://surferseo.com/ Ubersuggest: https://neilpatel.com/ubersuggest/ ____________________________________________ So what’s this trend? Do you think
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Get a modern website – https://www.marketing360.com/websites What makes a good website hero section? Sometimes the easiest way to learn is to look at an example. So I put together an example lawn care business homepage hero section design so I can break down why it’s great. Example to reference: https://m360.us/06ec6 and https://m360.us/44354 1 – H1
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Key Takeaways: Reaching Small Businesses with TikTok – Brett Sussman’s team at Kabbage from American Express is dedicated to highlighting and amplifying Small Business Owners. The most recent way of doing so is by forging a unique partnership with TikTok that offers eligible small businesses incentives for advertising on the app. Social Media as a
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Opinions expressed by Entrepreneur contributors are their own. In my years as a publicist, I’ve seen firsthand how earned media coverage can increase brand awareness, web traffic and, ultimately, conversion rates. But this doesn’t happen in a vacuum. Landing sought-after placements is just the first step in a comprehensive campaign to curry excitement. Much like
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Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. The mid-2000s saw the advent of social media networking with sites such as Orkut, which were overtaken later by the Facebook blitzkrieg. Around the same time, YouTube handed us the ability to be able to see all
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Opinions expressed by Entrepreneur contributors are their own. It happens all the time in the entrepreneurial world: A team builds an impressive product or service, rigorously test it to make sure it functions well and then they launch it. When a few weeks go by and new business leads aren’t what they expected, there’s a
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Download HubSpot’s Official Marketing Plan [FREE TEMPLATE] https://clickhubspot.com/mpd Bringing people to your business can feel difficult. You might not know where your audience is, or how best to engage with them. A marketing plan helps you outline what your business needs, and creates a roadmap for how to get there. We’ll go over five steps
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Opinions expressed by Entrepreneur contributors are their own. Customer loyalty is the holy grail of a high return on your investment. However, many people tend to think and invest more in customer acquisition and marketing than they do in cultivating loyalty. The evidence is clear; customer loyalty translates to steady revenue, lower marketing costs and
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