Month: November 2021

Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur United States, an international franchise of Entrepreneur Media. While PR is not, and will likely never be, an exact science, there are certain metrics commonly used in measuring its results. These key performance indicators (KPIs) are vitally important, and should also reflect the brand’s
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You’re getting website traffic but no sales? Here’s why and how you can fix it. ►►Subscribe here to learn more of my secret SEO tips: https://goo.gl/ScRTwc Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog Hey, everyone, it’s Neil Patel here for another Q&A Thursday I’m here with Adam from https://viewership.com/ Aniket created
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Microsoft Bing Page insights is now live in the Bing search results for the search results snippets, the company announced today. You will see a lightbulb icon on the right side of the search results that provides more details about the search result before you click on it. Microsoft said that Page insights “provides a
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Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur United States, an international franchise of Entrepreneur Media. Much like food and fashion, e-commerce marketing is heavily impacted by trends. New, click-worthy ways to catch customers’ attention crop up all the time, and taking notice of which methods are relevant to your brand is
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Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur United States, an international franchise of Entrepreneur Media. More often than not, growing businesses use sales and marketing efforts to drive their revenues. Marketing basically uses advertising and other techniques to bring leads into the business. Your sales team either closes the leads handed
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Google’s Discover feed presents mobile users with a stream of content based on the user’s interests. For publications that have managed to get their content featured in it, the Discover feed can drive substantial traffic — but, unfortunately, “there’s no way to create content that explicitly targets Discover’s interest matching,” John Shehata, VP, global audience
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Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur United States, an international franchise of Entrepreneur Media. One of the most frequent questions I get from business owners is some variation of the following: “should I be spending money on SEO or PPC?” It’s a complex question, and there’s no one right answer.
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Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur United States, an international franchise of Entrepreneur Media. The economy is in a period of incredible growth, due in large part to consumers doing what they do best… consume. Ecommerce, in particular, has seen rapid expansion, especially in the past 19 months. According to
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Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur United States, an international franchise of Entrepreneur Media. Surveying the last few years, it might seem like a bad time to get involved in social media. Twitter and Facebook are behemoths of American business, but their reputations are in ruins, humbled by whistleblowers and other scandals.
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Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur United States, an international franchise of Entrepreneur Media. I’m a 41-year-old personal branding coach and PR consultant with no degree and no formal training in my field of expertise. But from experience, I have been able to run a successful boutique PR agency that
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Google’s John Mueller has confirmed that a bug prevented Google from crawling for the AMP cache between November 11, 2021 and November 17, 2021. The bug has since been resolved. Google confirmed. “We saw that crawling for the AMP cache had slowed down for some sites,” a Google spokesperson told Search Engine Land, “This bug
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Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur United States, an international franchise of Entrepreneur Media. With TikTok and Instagram Reels slowly conquering social media marketing, there’s no mistake: Short videos are in demand.   The average length for most, if not all, business videos is only six minutes long. And that number is
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Link building is so time-consuming, most people don’t want to do it, but it’s hard to rank without it. ►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips. Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog. Links. It’s one of the most significant factors in Google’s rankings. If you have a lot of
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Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur United States, an international franchise of Entrepreneur Media. Few things are as frustrating as spending a lot of time and effort on sales copy that doesn’t convert. Copy that does, right out of the gate, can help give you the numbers you need to keep
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Google has rolled out a new look for Google Search Console aimed at improving accessibility and user experience. If you login to your Google Search Console account at google.com/search-console you will see the new design. What it looks like. Here is a screenshot of the new design: Why a new design. Google said this design
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Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur United States, an international franchise of Entrepreneur Media. Ecommerce continues to gain relevance as people find it more convenient to shop online, especially when 2020’s pandemic hit. Now, the ecommerce vertical is 2021-ready. But the initial obstacle remains: How to position a given product before the
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